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Art Marketing 101: A Handbook for the Fine Artist
Description
Artists need help with the business side of their career, and this 302-page, twenty-one-chapter volume answers all the questions they could have. Ultimately, it... guides artists to create both a long- and short-term marketing plan so they can become independent businesspeople. It educates them to gain a competitive edge in the marketplace, honing their business skills and knowledge of their legal rights.Artists will learn about: overcoming roadblocks, the secrets of successful artists, alternative avenues for selling art, building name recognition, sales and publicity tactics, pricing artwork, planning an exhibition, creating a beautiful portfolio, photographing artwork, the proper way to contact a gallery, succeeding without a rep, promotion, maximizing value, and much more.Constance Smithbegan her career as an art rep in California. She has been assisting artists nationwide for over twenty years. She is co-author of Art Officeand Internet 101.Detailed info »« Brief info
Additional Information
| Publisher: | Artnetwork Press |
| Publication Date: | 4/30/2007 |
| ISBN: | 9780940899490 |
| EAN: | 0940899493 |
| Paperback: | 288 pages |
| Language: | English |
| Edition Number: | 3 |
| Physical Info: | 7.93 x 0.59 x 9.96 inches, (1.26 lbs) |
| Categories: | Business Aspects |
| LC Subjects: | Art - Economic aspects, Art - Marketing |
| Dewey: | 700.688 |
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